The Cheltenham Partnership

For the Diploma in hair and beauty studies your course will look at 3 main areas:

1. Employability: The global environment in which hair and beauty businesses operate, plus personal presentation, hygiene and wellbeing. Learn the principles of basic hair, beauty and nail treatments and routines – along with historic and cultural differences
2. Customer interaction: Learn communication skills from client consultation to managing expectations, as well as promotion and selling by recommendation. Introduces basic business systems and processes in a salon reception
3. Creativity and innovation: Investigate how personality, culture, race, gender, fashion and religious influences can be expressed through hairstyles, skin care and make-up techniques. Learn the importance of innovation in hair and beauty product design

If you're doing a Higher or Advanced Diploma, you'll be looking at the same themes and professions but exploring them in more detail and in different practical ways. You'll look at their size and impact, manufacturing links, processes and supply chain, marketing techniques and promotional activities, and how the media influences the sector.

In Cheltenham